• ✅ Protect Yourself and Your Family- A multi-purpose 72-hour survival kit designed to prepare you and your family for any emergency event or disaster, whether you are bugging out to a shelter or staying indoors. This 72-hour emergency kit will prepare you for a HURRICANE, EARTHQUAKE, FLOOD, CIVIL UNREST, PANDEMIC, WILDFIRE, WINTER STORM, EVACUATION and more. Disasters are unpredictable, prepare today and have peace of mind in knowing you’ve done all you can to protect the ones you love.
  • ✅ FEMA Compliant- From hygiene and comfort items to food and survival gear this emergency bug-out go bag was created to meet the Federal Emergency Management Agency guidelines for Emergency Survival and 72-Hour Kits. You’d be surprised at how many of the components FEMA and other disaster relief agencies recommend are missing from other emergency survival kits on the market, but we wanted the Urban Emergency Survival Kit to be one you and your family could rely on.
  • ✅ Discrete Red Backpack- All the survival supplies are conveniently packed in a discrete, nondescript, heavy-duty backpack that won’t draw unwanted attention to you and your valuable emergency supplies during a disaster. We pack our emergency survival kits to be as light-weight and as compact as possible, so it won’t weigh you down and you’ll still have enough space remaining to include personal items such as medication, clothing, child comfort items, pet items, and important documents.
  • ✅ Food & Water- During an emergency, water is vital and access may be limited, skip the trouble of boiling water or wasting any of your precious supply to reconstitute freeze dried meals. The USA MADE SOS BRAND FOOD RATIONS AND WATER included are US Coast Guard approved and have a 5-YEAR SHELF LIFE from manufacture date. The food ration bars are great tasting and calorie dense, require no extra water to rehydrate, no reheating, and were developed to be non-thirst inducing.
  • ✅ Emergency Guidebook- Not only does this emergency go bag have the survival tools and emergency gear you need to survive in a disaster, but also included is our Emergency Preparedness Guidebook that will give you the knowledge and confidence you need to as well. In it you will find crucial survival information from how to create an emergency plan, to administering life-saving first aid, to what to do during an earthquake, hurricane, wildfire, nuclear disaster, storms, pandemic, and more.

Living through any earthquake in '94 I remember preparedness was key to get through a chaotic time, specially with children in the household. My mother was ready and that's how I want to be for my family. I made my own kit but essentials were missing and it was time for an upgrade. So it was time to shop ☺. I am surprised at how much comes in this kit, the quality of the backpack is superb and the price is a deal you can't pass up. My (build my own) kit was much more expensive putting it together than this one. It took so long going store to store and I only had a few items in it. I had to contact the seller just to answer a few questions and they replied promptly. I was also given a number to call which made it a much more easier process for me then emails. Through this transaction I truly felt the company cared about my satisfaction and that I had a kit that fits my families need. Amazing! Shipping was fast, quality product and a company that cares.

I absolutely love these bags

I think the kit was nicer than expected and has the basics of nice quality. It is something I have been meaning to do for a while and it is just easier to order. It is a little heavy for me, I am a small woman. There is plenty of room and small pockets to organize it or add more stuff. Everything inside is individually sealed in plastic. The bag also came with tips and instructions on what you should have packed in it.

Has everything we'd need if we need to evacuate quickly

I had been meaning to put this together for awhile. This backpack is high quality and a great way to start preparing for any emergency. There’s room to add more items. I got one for the car and home.

i just got the 4-person kit today and looked through it. This kit has just about everything you need for emergencies or disasters. They include a pamphlet that says you should add matches, medicines, and whatever else you may need. We live in Seattle, where the odds are high that we'll have a seriously major earthquake in the next few decades. It's good to have piece of mind that we'll be able to take care of ourselves for a few days while FEMA gets its act together. I especially like that the food bars and water were made in June 2016 and will last through 2021. Nice! I'm sure the bars don't taste like fine cuisine, but that will be the least of my worries in a disaster. The backpacks are of good quality too with a ton of pockets that are not filled so you can fill them yourselves.

I highly recommend anyone in a hurricane area, tornado zone or any other area where disasters can strike to purchase this product. It is well worth the money for the value you get from this product.

I found the items were well-packaged and the backpack itself has room for all the essentials that I might need in an emergency. I live less than ten miles from a nuclear power plant, so being ready to evacuate quickly is a must! The guide book that came with the emergency kit goes over a wide variety of disaster scenarios so you have an idea of what, specifically, to prepare for. I added some additional items, such as clothing and additional hygiene products, and there's still room for more items if I deem them necessary. The whistle actually has a built-in compass on it, which exceeded my expectations, since I thought it would be like cheaper emergency whistles I have seen. I tested the radio and found that the speaker put out a surprising amount of volume; you could have a dance party during a hurricane with that thing. All in all, I think this is a great way to get ready before disaster strikes.

Has everything I need for my family and did not cost a lot.

Looks good. We ordered our own radios to add to this.